Our Experience

Our roll-call of past projects is unusual – they're not just design concepts, they resulted in highly successful products that are out there, being used.

What do we do differently?

Every successful new product design needs several important ingredients:

Innovative ideas – a different perspective breeds new insights
Context sensitivity – products that not only respect but delight
Fresh aesthetics – whether a design for now or to last down the years
Creative engineering – innovative approaches to technical challenges at every stage
Physiological awareness – achieving natural, predictable physical interactions

Each of the products that leave our stable contains these essential ingredients, and sets them apart from their competitors.

Baby Stroller

Client
undisclosed

Summary
Hyphen partnered with a start-up company to design this off-road-capable 'system' stroller. features a super-compact and easy fold, bi-directional seat, and cot.

Electronic banking prototypes

Client
undisclosed

Summary
In an update for Hyphen's exciting industrial design project for the developing world, here are the latest batch of prototype designs seen being assembled in our studio.

McLaren Mobile Configurator Case

Client
McLaren Automotive / Fitch London

Summary
Global brand agency Fitch drafted in Hyphen to help them design and realize the mobile customer configurator kits for the worldwide dealers of McLaren's new supercars, the MP4-12C and P1.

Ezicaddy powered golf trolley

Client
EziCaddy

Summary
The EziCaddy powered golf trolleys are a great example of Hyphen's innovation process, driven by user experience and ergonomics.

Professional power tool range

Client
Genvon Group (formerly Wang Sing)

Summary
Brand development and product design of a fresh, strong professional power tool range for the European market for a large Chinese branded tool manufacturer.

FIGO garden frame connector

Client
FIGO Products

Summary
Hyphen Design created this truly innovative new garden product in partnership with an inventor who had become frustrated with the difficulty she experienced in building garden frames for protecting grown-at-home vegetables from birds and pests.

Fisco Surveyor long tape

Client
Fisco Tools (Hultafors Group)

Summary
The Surveyor long tape is a measuring tool designed for professionals such as builders, surveyors and groundsmen; and a very good representation of Hyphen's skills, combining applied ergonomics, intuitive interaction and function, appropriate styling and very high quality engineering.

TOMY Get-a-letter

Client
TOMY

Summary
TOMY set Hyphen the brief to take a toy concept, licensed from an inventor, and turn it into a fun, interactive and educational toy.

Hill-Billy Compact Plus

Client
Powakaddy International

Summary
The Hill-Billy Compact Plus was designed to replace a golf trolley that had been central to the Hill-Billy brand for a number of years.

TOMY Megasketcher

Client
TOMY

Summary
Hyphen designed a series of different Megasketcher products for TOMY, which remain timeless classics with lasting appeal.

World's most comfortable goggles

Client
SPEEDO UK

Summary
The Active Multiseal goggle is an innovative unisex swimming goggle design with unsurpassed fit and comfort.

VAC 5 Wound heal promoter

Client
KCI Medical

Summary
A new, highly compact vacuum assisted wound therapy device designed for multiple usage scenarios and environments.

Lobster 700TV Mobile Phone

Client
Virgin Mobile

Summary
Hyphen created the styling for this unique design of mobile phone, capable of receiving live broadcast TV over the DAB network.

TT Compact Styler

Client
Tangle Teezer

Summary
The award-winning Tangle Teezer for on the move. Perfect for handbags or suitcases.

TT Magic Flowerpot

Client
Tangle Teezer

Summary
The Magic Flowerpot aims to end children's fears of the often painful hair brushing experience.

Low Cost Anemometer

Client
Airflow / TSI Instruments

Summary
A compact, easy to use and solidly built digital rotating vane anemometer, replacing three existing products in the Airflow range.

Avantix Mobile Rail Ticketing Ma...

Client
SchlumbergerSema

Summary
Hyphen were chosen by SchlumbergerSema to design from concept to production, a new hand-held ticketing system for use across the UK’s rail networks.

B&Q own brand power tools

Client
B&Q

Summary
In 2003 Hyphen were asked to redesign B&Q's range of 16 budget power tools, the Performance Power range, at the time consisting of a disparate pack of tools of varying styles and colourways.

Cleanaer Air Purification device

Client
Atrium Innovation

Summary
The Cleanaer is an air purification product designed to be suitable for both home and contract environments.

DISHMATIC washing up brush

Client
EasyDO Products

Summary
Augmenting the range of EasyDO's eco product brand DISHMATIC with an all-new refillable washing up brush, with backwards compatible sponge and scourer refills, for a very cost driven market.

CPAP mask for pre-term babies

Client
EME Healthcare

Summary
The Millennium Products Award-winning nasal mask is designed to help premature babies breathe whilst in intensive care, and is the first non-invasive ‘Continuous Positive Airway Pressure’ system to cater for the special needs of newborn babies.

Seat Post Bicycle Pump

Client
Zorin

Summary
Working with the client's patented idea, Hyphen created a unique and robust bicycle pump design incorporated into the bottom of a seat post.

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